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Amazon Kindle Friends Ad

The ad begins with two friends, a man and a woman, talking about reading traditional books and reading on a Kindle. The woman is all high and mighty saying that a traditional book is still better. However, when the guy mentions the features of the Kindle, the woman becomes curious and even interested in the Kindle. This is actually a series of quirky ads, highlighting the features of the Kindle. What I like most about these ads is the way the guy isn't really trying to convince the woman, she would just become interested when the guy would showcase the features of the Kindle. It's like; you don't really have to sell it. It just sells itself.

Link to the commercial:

http://youtu.be/0vqeXaa1pw8
http://youtu.be/_hg7bYEZ6e8
http://youtu.be/wAAjDKI1GTk

kusai neko
Sat, 15 Oct 2011 12:40:44 +0000

Mel
Thu, 20 Oct 2011 14:53:04 +0000

Second ad:

Mel
Thu, 20 Oct 2011 14:54:06 +0000

Third ad:

Mel
Thu, 20 Oct 2011 14:54:47 +0000

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