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Live in play with the PS3 by Sony

At first I thought I was watching some random baby commercial ad for diapers or some such infantile necessity. However, as the adult sized person with the head of a month old baby continued to walk across the screen while going about his work day being extremely playful and at times jolly and mischievous, I recognised that it had to be for something else. As the commercial rolled on I began to feel what it would be like to have that carefree attitude as an adult and realised somehow it wouldn't quite work in the real world where things needed to be done. At the end I could see that it was indeed that attitude Sony was trying to inspire so that we never take life too seriously but see it as a world where games are still part of who we are. Really it is one of the most ingenious and intriguing commercials I've seen in a while.

Fri, 26 Nov 2010 04:34:52 +0000

Chieh Cheng
Fri, 03 Dec 2010 06:18:31 +0000

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